Investment Advisory Services - Step Details:

Knowing you and what you hope to achieve financially.  Goal setting helps you focus on what is really important for you.  It establishes a framework to help you make money decisions consistent with your financial objectives.  Very few are able to have it all.  Most of us will have to make compromises and sacrifices in order to achieve that which we believe to be most important to us as an individual or family.

Step 1: Goal Setting

While we believe the biggest risk of the securities of America’s great companies has always been, and continues to be, not owning them. We do understand that we need to know each client’s risk tolerance and their willingness to assume investment risk.  We take each client’s risk tolerance into consideration when building a their portfolio.

Step 2: Risk Assessment

Investment selection is critical for long-term portfolio growth.  No one knows what investment sector will perform best ahead of time.  That is why we build diversified portfolios primarily of common stocks, real estate investment trusts, exchange traded funds, closed end funds, and to a very limited degree, bonds and mutual funds.  We tend to hold our positions through several market cycles.  We expect last year’s underperformers to outperform in the future.  We believe that it is time in the market that matters most.

Step 3: Investment Selection

We strive to keep expenses low by not over-trading our client’s accounts.  When we purchase a new position for a client, it is with the expectation that that position will be in the client’s account for three to five years or longer.  This keeps trading costs in check.   However, we regularly monitor your investments to ensure they are performing as planned.  Our clients appreciate our thorough and regular reporting and communication process. 

Step 4: Monitor/Reviews

Taxes are a fact that must be considered for each client.  We offer income tax preparation services for our investment advisory clients.  This gives us a clear view of how our investment decisions will affect a given client’s tax return.  We are also willing to review tax returns prepared by others when they are provided to us.

Step 5: Tax Evaluation